Showing posts with label consumers. Show all posts
Showing posts with label consumers. Show all posts

Tuesday, October 28, 2008

Classy Gifts

Now that the holidays are just around the corner, I've decided to make a list of great gift ideas that say "class" about a million times more than the standard gift card. And while keeping in mind the present recessionary state of our economy, I've done my best to look for gifts that fit any budget.

For the Gal Pal
Cameo Stationery Set from Kate's Paperie.

This gift, in addition to being classy, is only $30. Blank notes means more flexibility. And you can even monogram or emboss these note cards. Kate's Paperie was one of my most frequented shops while living in New York. But no worries - they ship as well.
Cost: $30 for a set of $25

For the Wannabe Rachael Ray
Culinary Classes in various locations from XperienceDays.com

In addition to being a great resource for that hard-to-please gift recipient, this website offers a variety of "experience" gift options, including culinary classes wherever you are. They're a bit on the pricey side, but if you can find a location that's not quite as touristy (avoid areas like Napa, Sonoma, or New York), you'll have leftover cash for the BART ride home.
Cost: $21 per hour per person ($150 for a 3 1/2 hour session for two)

For the Kids
Local Children's Museum Pass
I have several nieces and nephews, and the quest to find a gift that
a) they don't already have
b) doesn't make annoying sounds that can't be turned off
c) won't get their parents upset with me
d) isn't clutter
is always a challenge. But a year-long membership to a museum is the gift that keeps on giving. (And it forces my nieces and nephews to spend quality time with me whenever I'm around.)
Cost: depends on location, but the average is anywhere from $50-80 per year per family.

For the Demanding Man
Cufflinks in any shape, size, or form at Cufflinks.com
A man in cufflinks automatically oozes class. But men in suits can be boring. Why not help them show their personality with Republican cufflinks or a rhinestone-studded pair for the rocker?
Cost: varies, but there's a link for those starting at under $50 per pair.

For the Entertainer
Table Topics Cubes - in categories like Family Gathering, Right or Wrong, Teen, Couples, Girls Night Out, and Election 2008.
Never again will you be stuck in an uncomfortable situation. I went to a party once where I knew, like, barely one other person. But then the host busted out the Table Topics, and within minutes I 15 new best friends. I've used these in uncomfortable, stuffy executive meetings to break the ice, too.
Cost: $9 for the "to go" topics; $25 for the standard cube set.

Happy shopping!
-10-key princess

Saturday, September 20, 2008

Obama's Policies "Naive" per Murdoch

I was scouring Drudge report yesterday and found this article stating exactly what I was hoping somebody would say publicly.

Obama's Economic Policies are Naive

It seems like whenever I say anything remotely negative about Obama to anybody remotely liberal, they automatically retort, "Eight more years of the same! WE NEED CHANGE!" (Brainwashing, anyone?) So it's nice to see someone in the media *finally* take the McCain/Palin side.

Oh, and by the way, in the last eight years, I've graduated college (paid for, partially, by federal grants), worked a professional job making $70k a year (decent by Midwest standards), got a 4-9% raise every year for the next four years, got my MBA, and started a consulting business with small business tax shelters. My friends and family have been safe and protected within the borders of our country. So yes, thank you, Bush Administration, for the last eight years.

I certainly hope we're not headed towards the Socialist Obama America so many people are unknowingly touting.

-10-key princess

Friday, September 19, 2008

Fall 2008 Fashion

I have a friend who's a stylist, and she helps me pick out pieces every season that will work with and complement my existing wardrobe.

There's one thing I just can't get into this season: booties.

How are these supposed to be flattering? Shoes should make your feet (not to mention your ankles, calves, and legs) look streamlined. All these do is make your feet look six inches wide and your legs look 12 inches shorter than they actually are (which, for those who know me, know I don't have 12 inches to spare).

I don't know who designed these fugly shoes, or decided that these would be hot for fall. My guess? These will be on clearance racks faster than you can say "Better Off Dead."

-SM

Monday, September 15, 2008

Wall Street 2008

I have so much to say regarding the Wall Street Crisis of 2008, but I refuse to give my $0.02 until someone else posts something on this blog. Anyone? Anyone? Bueller?

-10-key princess

Tuesday, August 26, 2008

Backstreet's back alright

At least you'd think so if you were at my office yesterday.

"Artists in Residence," a music program my office created to get musicians collaborating with us and allowing us to license their music for commercials, brings musicians into the agency for recording sessions. And along the way, they either perform a few songs for whoever wants to come watch, take part in a Q&A, or both.

Well yesterday, the Backstreet Boys were here. Yes, those Backstreet Boys. They were scheduled to perform at 1pm in the huge conference room/meeting room on our main floor, and as much as I didn't want to go, I wanted to go. If for nothing else than to catch a glimpse of everything - the amount of people who didn't have work to do, the number of children whose parents brought them in, the amount of hair gel they use. Unfortunately, I got down there late and the room was packed. People were already spilling out into the hallway.

I managed to peek my head in and catch a glimpse of the blonde guy (I don't know his name), but I was tired of fighting the crowd. So I just stood out in the hallway with a few other friends, waiting to hear something, when BAM - "You are, my fi-ire. The one desi-ire." The crowd inside started screaming like a group of 14 year-old girls as the boy band sang "I Want it That Way." I nearly threw up.

I couldn't take it anymore. I went back up to my desk, laughing at how ridiculous it was. Or maybe I was a tad smitten. Either way, they just need to quit playing games with my heart (with my heart).

-JT

Saturday, August 09, 2008

A musician to keep your eye on

Joshua Radin. Remember his name. He's an acoustic alternative singer/songwriter. He plays and sings with an understated style that I can't really describe unless you see him live. And with him, less is more. It's this quiet style that has enough power to bring an entire concert hall, like the House of Blues last night, to complete silence. Wow.

Last night I went to go see him perform live for my second time, and it was amazing. It was kind of my birthday present, although not really since I bought the tickets myself. Now I'm normally not a fan of the House of Blues because they just pack people in and there aren't many places to sit, but it wasn't sold out last night. I was able to score a stool and then eventually a table, and I was set.

Anyway - the show was so good. Vanessa Carlton and Alexa Wilkinson opened. I was pleasantly surprised by Carlton, since I only knew her popular song. But her performance was nothing compared to Joshua Radin's set. He played songs from his older records, like "Lovely Tonight," "You've Got Growing Up to Do" and all my favorites. And he also played some songs that will be on his new record. The crowd was hushed, and he even acknowledged how cool it was to play in front of so many silent people.

The best part of the show? No, not that he disclosed how he ate at Potbelly's twice on Friday. It was when he came out for the obligatory encore. Instead of playing one of his songs on stage, he climbed down the stage, got right in the middle of the pit at HOB where everyone stands and played the Bob Dylan ballad "Don't Think Twice, It's Alright" in the middle of the crowd. He was belting it out since he had no mic, and I'd never seen anything like it.

As I said before - wow.

-JT

Monday, August 04, 2008

Step out the front door like a ghost into the fog

Where no one notices the contrast of white on white.

Those are the first two lines of my favorite song, Round Here by the Counting Crows. I'm a sucker for live music, especially involving an acoustic guitar, and now I can listen to about as much live music from Adam Duritz and his band through the site livecountingcrows.com as I want.


The site was launched last week, and you can purchase and download live Counting Crows shows. Every single show, beginning with the July 28th show, will be added to the site within 72 hours, and they're planning to release archived shows periodically. They offered a free show to the first 10,000 fans who signed up, so I was able to see what it's all about.

It's freaking amazing.

-JT

Sunday, July 27, 2008

Mini Clubbing

I recently discovered that if you own a Mini Cooper, you can join an exclusive owner's club, which features up-to-date information on nationwide Mini events. I happened to be in Chicago yesterday to witness one of these events firsthand, the "Mini Takes the States 2008 - Chicago." I was forcibly stuck watching probably 300+ Minis Cooper-vaning up to Wisconsin's "Road America" race track.

While outwardly I'm bitter about having to yield to the parade of Minis, deep down, it made me secretly want to be part of a cool car club. It was actually pretty impressive to see how each owner personalized their cars and made them unique. Unfortunately, they don't have a club for such mainstream cars as the Honda Civic or Toyota Rav 4.

What a brilliant way to drive up demand for their product. Props to the marketing department at headquarters. They actually made me want one of these for a day. (Incidentally, I did see a zipcar Mini drive by. So somebody actually did just get one for the day. I guess that's one way of feeling like an insider.)

-SM

Wednesday, July 23, 2008

Breaking News

Despite the rumors, I will not be running for Vice President alongside Barack Obama during the upcoming presidential election. I'm just way too busy. I just wanted to let Mr. Obama know that he should look elsewhere.

Sorry. I figured I'd just follow Al Gore's lead. Last Friday, everyone's favorite environmentalist announced that he will not serve as Barack Obama's running mate. One thing, though - Obama never asked Gore to be his Vice President.


I say we start an online video movement where people film themselves turning down an unsolicited VP-request from Barack Obama. Like, "Barack - You're probably thinking of me to be your Vice President come November, but I'm just telling you now so you have enough notice that my family and I are supposed to be on vacation October 17 - October 30. And then there's Halloween and busy season at work. So I'm going to have to pass on the VP front. Thanks, though. Good luck."

How funny would that be? Hillaryous, if you ask me.

-JT

Tuesday, July 15, 2008

Stream of consciousness

Rather than blog about one specific topic tonight, I decided on a brain dump after having a stressful week (month, maybe?). Here are some happy, philosophical, sad and irreverent thoughts that have been bouncing around in my head recently. Ready? Take a deep breath...

I believe the Cubbies rule more than most people, but even I think it's ridiculous that Carlos Marmlol freaking made the All-Star team after the way he's pitched this past month.

Are ideas ownable? When do they become yours? My boss took an idea that the Chief Creative Officer (CCO) of our company had for a new business project I'm working on and is trying to pawn it off as his own. How do I know this? Because I overheard my boss telling someone else that he had a meeting with the CCO who had a suggestion for a TV commercial. Lo and behold, when my partner and I presented work a day or two later, our boss was like, "That actually kind of works with an idea I had," and then proceeded to tell us the exact idea that the CCO told him. Shady. It makes me wonder how many of our ideas became his ideas when he presented them to the clients.

AVP beach volleyball is awwwwwwesome. I wish my beach skills were 8.31% of the skills of the pros on that tour. But at least all 5'9" of me got to meet and take a picture with 6'3" Kerri Walsh, who's the #1 women's beach volleyball player in the world. Take a look below. It wasn't awkward at all.


To keep my celebrity encounters rolling - on my way to catch the bus to go home after watching the AVP all day, I was walking on the bike path. I happened to look over my left shoulder, and right there next to me was Chicago Bears head coach Lovie Smith on his bike. I was like, "Hey! Lovie Smith." he was all quiet with a quick, "Yeah." I asked if I could get a picture with him. He obliged and got off his bike. Then he walked his bike in front of me to get on my right (not sure why), and, of course, ran over my flip-flop outfitted foot with his front tire. Luckily for me, he was walking his bike. Luckily for him, he apologized.


Today was my company's summer outing - a scavenger hunt/trek downtown, kind of like the Amazing Race, that ended with a barbecue. It was an absolute blast. We had to complete missions using problem-solving, video, photography, bartering and good old-fashioned charm. I might could have enjoyed it more had I not been called back to work, but it was still fun.

One of my friends from childhood passed away yesterday after a battle with pulmonary fibrosis. We had grown apart as we got older and he went to a different high school, but I've run into him on many occasions at some of the neighborhood festivals over the years. He had been on a waiting list for a double-lung transplant for the past few years, which unfortunately didn't come through in time. Even though he had been sick for a while now, the news still came as a shock. Death has a way of doing that.

Ok, you can breathe again. Goodnight. Sleep well.

-JT

Friday, July 11, 2008

Scenes From My Kind of Town

For the loyal readers of understandbetter, I present to you the "Best of Chicago - Summer Scenes 2008 Edition."

Creative advertising by Dominicks. Or maybe I just have a dirty mind.

A million billion people rushing the loop after fireworks.

Note to self: always look at myself from all angles before leaving the house so I don't end up on someone else's blog for looking like this. (Sorry, I couldn't resist taking this picture.)

Ah. Wrigley Field. The Cubbies rule (2004).

Whoever the ad agency was that came up with the Pillsbury Doughboy deserves a gold star.

I love this city and its people.

-10-key princess

Thursday, July 10, 2008

What a homer

Up to now, I've thought that the entire Chicago White Sox ad campaign was stupid - and that has nothing to do with me being a huge Cubs fan. It has to do with the fact that the ads, both on tv and outdoor, have been cheesy. And that some don't even make sense in a baseball world. But as much as I hate the White Sox, I can't help but laugh at the latest commercial from the campaign that's airing in Chicago.

Anyway, this new commercial stars A.J Pierzynski, the notoriously annoying and hard-headed White Sox catcher. It involves the cardboard signs that are prevalent throughout the entire campaign (which is a big part of what I think makes the campaign dumb). In the spot, Pierzynski's being told to bunt by both his third base coach, who he shakes off, and then by manager Ozzie Guillen, who he also defies.

But then, the camera cuts to a fan in the stands holding up a "Bunt" sign, and it's none other than Chicago Mayor Richard Daley, who's never hidden his love of the White Sox. When Pierzynski sees the order from the Mayor, this time he obliges and puts down a bunt. It's funny. It's unexpected. And it shows who Chicago's boss really is. It also marks the first time Daley, who I happen to be a big fan of for what he's done for this city, has ever appeared in a commercial that wasn't political.

Youtube won't allow me to post it anywhere, so click here if you'd like to watch it. Even this Cubs fan has to admit that it's good.

-JT

P.S. I know there were questions as to whether this blog was dead. I thought about it, and I intend to continue contributing. I hope the same goes for 10-key princess and SM.

Wednesday, April 30, 2008

Blame It On the Rain

With gas prices on track to hitting $7/gallon within the next four years (gas prices are hovering around $120/barrel; estimates show $200/barrel by 2012), I thought I'd give a little (totally personal, and totally independent from my job) analysis of what's going on.

OPEC controls only half of the world's supply of oil. So if prices are skyrocketing over there, then theoretically, the world's non-cartel suppliers should step up to fill the void. But this isn't happening. Why? Who's to blame?

The average consumer will blame Big Oil immediately. I can't tell you how many times I've heard, "Big Oil is getting tax breaks while they post record profits for 1Q 2008? I'm going to boycott them by not filling up for an entire day at ________ (enter most hated gas station here.)" The fact is, that's just stupid thinking.

Yes, Big Oil is rolling in the profits. Yes, they're getting more tax breaks (with the initial intent to actually promote exploration and alternative energy sources, which isn't immediately realized by the average American consumer.) However, profit margins for Big Oil are only slightly higher than the average for the S&P 500. These companies are pumping back their profits in the way of dividends, capital spending, employment, etc. They're worthy of getting a hit or two from us, but unfortunately, they aren't entirely to blame.

Speculators seem to be the highest source for media and consumer-driven panic right now. Did you know that the first day of trading 2008, some jackass on Wall Street decided - hey, I'm going to go down in the books as being the first person to close trading on a barrel of oil at $100+? That said, ultimately, the traders get burned faster than the consumers.

As I mentioned before, OPEC only controls 50% of the supply in the world. When oil prices go up, other countries with oil supply (England, Norway, Russia, Canada, etc.) open up to take advantage of these high prices. This, economically, should decrease price. But disruptions in supply in all of those countries (by as much as 65%) makes me think that maybe speculators have a reason to . . . well, panic.

Basic economics says that China and India might have something to do with skyrocketing prices. After all, as the middle class grows in these countries, they buy cars. Cars require fuel. Demand sharply increases, supply remains the same (or goes down), and market equilibrium shoots way, way up. That said, China and India's demand for oil is steady. It doesn't explain why, in 2004, we were paying $1.20 for a gallon of gas, and 4 years later we're paying $4.00. The increase in demand and price surge doesn't correlate.

The falling of the value of the dollar is a legitimate potential reason. Oil is priced in USD. Interest rates have been low in recent years, so of course the value of the dollar is low. When the value of the dollar is low, it takes more on our part to buy high-priced oil. We should be more concerned about the credit/mortgage crisis than the oil crisis, because once that's resolved, I anticipate some alleviation to the crunch our budgets are feeling right now.

So, my general conclusion: blame it on the rain. Yeah, yeah.

-10-key princess

2008 - The Year of the Vegemite Riots

Australians are sure to be upset about the Chinese ban on foreign food for the 2008 Olympics. Containers en route to Beijing are about to be rejected by customs officials.

Hey, if I had the power to turn away a shipload of Vegemite, I'd do the same thing too. This stuff looks like axle grease, tastes like plain yeast (but certainly not like beer), smells like rotten beef that's been sitting in a moldy, humid, shady Chicago alley for 3 months . . . I just can't describe it.

That said, it's probably how the Aussies view Cheese Whiz, Spam, eggnog, and chili cheese Fritos. Yum.

-10-key princess

Friday, April 25, 2008

That Colonel Sanders is one clever fellow

A few years ago, KFC made ad news when they ran a commercial that, when watched on on DVR framb-by-frame, revealed a hidden message that entitled viewers who caught it to get a coupon for a free chicken sandwich. Read an article about it here, and view the TV commercial in the article's inset.

Frankly, I thought it was a dumb idea. But that's just me.

Anyway, that wily Colonel is up to his old tricks again. As part of a new campaign for their $0.99 Chicken Snacker, they are running ads in magazines, in-store and on TV with a hidden image. If viewers find that hidden image, they can go to the KFC site and redeem their find for a free coupon for said sandwich. See if you can find the image in the ad below that's running in restaurants:


Again, I think it's a dumb idea. It's too gimmicky. But it didn't stop me from searching to try and find the image. And I couldn't find it. So I showed my (non-gay) partner at work, who plays the art director (pictures) to my role as a copywriter (words), and he found it in about 4 seconds. Of course he did.

Leave it to the good Colonel to make me look bad.

-JT

Friday, April 18, 2008

He's alive!

Ever since his mysterious disappearance during my childhood, I just assumed Frankenberry was gone forever. It turns out he's just been in his basement hanging out and throwing down a few beers with the Trix Rabbit, Count Chocula, Cap'n Crunch and Tony The Tiger.


I hope he's happy.

-JT

Monday, April 14, 2008

The backlash has begun

It's about time.



I've managed to keep myself from joining the 'book, much to the dismay of everyone out there who's been dying to poke, super-poke or bite me. And my quality of life hasn't even suffered.

-JT

Friday, April 04, 2008

An awkward moment between mother and son

In keeping with the advertising theme, there's a new commercial that's out for m&m's that I just love. I've probably watched it about 15 times in the last few days, and each time I laugh as if I were watching it for the first time. Yeah, I know...I'm really cool.

Anyway, take a look:



-JT

Tuesday, April 01, 2008

Gotta love YesButNoButYes

Not sure how many of you have seen the Canadian Club Whiskey ads that have been out for a while now, but they're pretty good. They were done by an agency in Chicago and have a late 70s/early 80s style to them, both in the way the copy was written and with the visuals. I heard that the photographs used were actual pictures from employees' photo albums, which help give the ads their authenticity. Here's an example of one:


To build off of the campaign, Canadian Club is allowing you to upload your own pictures to their layouts to make your own personal ads. Pretty smart. The funny guys and girls at YesButNoButYes decided to take liberties with the site, using pop culture as their guide. Take a look here.

So funny. And so appropriate.

-JT

Saturday, March 15, 2008

Happy St. Patrick's Day From Eliot Spitzer

I was bored so I made this today.



You can make your own by clicking on the "create your own" link above. Duh.

-JT